When it comes to planning a photoshoot, selecting the right color palette is key to achieving the desired look and feel. While bold and bright colors can make a statement, sometimes a more subtle approach is necessary. Neutrals are a great option for creating a cohesive and elegant look that will stand the test of time.
It's really timeless. We wanna go with neutrals in most cases versus just doing the denim and white thing. Now denim and white is a vibe when done correctly but I will touch on that in a different blog post.
When using neutrals in a photoshoot, it's important to consider the different families of colors within this category. There are warm neutrals, which have a hint of yellow or red, and cool neutrals, which have a hint of blue or green. Additionally, there are greys, which can be warm or cool depending on the undertones.
To create a cohesive color scheme using neutrals, it's important to stick within one family of colors. For example, pairing warm neutrals like beige, taupe, and caramel with each other will create a harmonious look that is both inviting and timeless. Similarly, combining cool neutrals like charcoal, slate, and light denim will create a sophisticated and modern look.
One way to add interest and depth to a neutral color palette is to play with texture. Mixing fabrics like linen, denim, knit, and satin can create visual interest and add dimension to a photo. Additionally, incorporating accessories like cardigans, jackets, hats, or jewelry in neutral tones can add a pop of texture and interest to an otherwise simple outfit.
When selecting a neutral color palette, it's important to consider the setting and context of the photoshoot. For example, using warm neutrals in a cozy indoor setting will create a warm and inviting atmosphere, while cool neutrals may be more appropriate for a sleek and modern studio shoot. but the same applies to outdoor settings as well.
I'm in a season of my business where I only style in neutrals and the biggest reason for me is because it compliments all skin tones. For a pop of contrast, I will throw in a dark grey or black. Because I use a lot of light colors I stay away from dark denim and navy blues (blues in general... mostly) because white tends to have a blue tint and I always have to desaturate my blues sometimes when editing just so I can have a crisp white.